About the Southeastern Reined Cow Horse Association

The purpose of SERCHA is to promote, encourage, develop, and educate members and the public on the sport of reined cow horse competition within the Southeastern region of the United States, while adhering to the rules and guidelines set forth by the National Reined Cow Horse Association (NRCHA). Our goal is to offer larger events at central locations for our Southeastern members to foster healthy competition and education to help advance our members in their knowledge and showing ability.

SERCHA is a 501(c)(3) non-profit organization.